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WILL THE LOCKDOWN GAP IN CV'S EFFECT THE FUTURE OF EMPLOYMENT?
With furlough schemes halting 70% of UK employment, individuals are forced into insecurity and held on pause for what has been 4 months so far and perhaps many more to come, leading to unproductive and unmotivated employees. Learning and development is crucial now more than ever, but for many choosing the easy route of laziness will soon become apparent.
HOW TO USE YOUR PERSONAL BRAND TO ALLEVIATE YOUR BUSINESS PROFILE AND INFLUENCE SALES
Whether we believe so or not it is in our DNA to sell both ourselves and any tangible product we can regain enough influence to promote, in the outcry for both attention and reiterated self-absorption, the tactical selling tools we use to advance our way into the hierarchy of society and manufacture relationships is the very tool we must interject into our career proposition.
HONING YOUR MARKETING TRUTH, HOW TO LIVE AND BREATHE YOUR ICA
Whether your business is approaching an upheaval or you are in the process of bringing your brand to market, analysing, discovering and targeting an ICA is imperative to keeping your brand subjective, niche and focused.
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HOW TO MARKET YOURSELF AS A NEWLY ESTABLISHED CONSULTANT IN THE LUXURY INDUSTRY
Admittedly the daunting thought of self-employment is scary enough at the best of times, let alone trying to establish yourself during times of crisis. I am writing this to instil confidence and regain positivity that it can be achieved, why? Because I am living proof.
HOW TO PROACTIVELY MARKET YOUR CONSULTING BUSINESS POST PANDEMIC
As we approach, with fingers crossed, the near hopeful end to this tragedy, I have begun evaluating my time in quarantine, and the elements of change I have implemented so far. Being a consultant in the luxury marketing space, it has not only been adversely affected but will seemingly suffer a long-lasting adaptive change in the industry.
REASONS WHY I AM WORKING 7 DAYS A WEEK AND LOVING IT
Like all of us house bound we know little about the day of the week, month or our own names anymore, weekends are seemingly another day of sunrise and sunset and becoming accustomed to the new normal is strangely satisfying.
IS REMOVING THE CORPORATE SMOKE AND MIRRORS ESSENTIAL TO BUSINESS SUCCESS ONCE NORMALITY RESUMES?
In light of the band aid being completely ripped off, we are all lying bare and awaiting the next announcement, easing us one step closer to freedom of trade, meanwhile with huge budget and staffing cuts, sectors such as hospitality, events and luxury goods are facing the toughest test of time.
FIVE MUST HAVE APPLICATIONS THAT HELP WITH EDUCATION, DEVELOPMENT AND TIMESAVING
Due to our current global crisis, and our all to regular ‘weekly screen time’ notifications, we are online now more than ever, choosing digital to stay connected and keeping our businesses in the forefront to prepare for a new version of normal in a very changed economy.
MY GUIDE TO LUXURY BRAND RECOVERY
With still little to no actionable direction to roll with, enforcing a proposition for eventual re opening, strategising to when the bounce-back period starts once mitigation efforts have taken hold and growth of COVID-19 subsides is crucial.
TRADE SECRETS FOR RESOLVING WRITERS BLOCK AND UNLEASHING YOUR CREATIVE PARADOX
For many, inspiration comes from new experiences, meeting new people and travelling to new territories, so surely if that is taken away our imaginative response and creative outbursts will soon dilute and beckon the call of the ‘writers block syndrome’.
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